Lubbock, Texas is to some outsiders a flat, dry, country kind of place. But for those of us who call Lubbock home, it's a place of beauty, space, resolve, talent, strength, humor, sports, great food and big sky.

Here are 30 photos that show off everything great about Lubbock - from glorious sunsets and our wild weather to Texas Tech football and Buddy Holly. 

We don't tout the motto "Go big or go home" verbally. We just let Lubbock say it for us.

There's no place like home.

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